Logo Design for a Geek Apparel Brand

Logo Design for a Geek Apparel Brand

After a slew of fairly personal logos, I had the opportunity, a few months ago, to design a logo for something a bit more detached from a person. Strangely enough, the non-person that is a brand sometimes needs even more personality, especially when it is trying to sell itself to individuals and tribes of them. […]


Business Card Design for a Water Treatment Consultant

Business Card Design for a Water Treatment Consultant

Branding and identity design has its universal challenges and those challenges are a little bit trickier when it comes to designing identity for an individual rather than a relatively faceless organisation. These considerations went into my recent logo design for a consultant, and as time has passed since and contact information had to be updated, […]





Simple Instructions Are Deceptive

Simple Instructions Are Deceptive

Teaching is hard work. It’s not necessarily hard work in the physical sense, but the mental gymnastics required to teach something complex involves more understanding and effort than most human beings are willing to put in. Which is why there are so few truly good teachers in the World. Part of the problem is students […]